5 MAKABAGONG PARAAN PARA MAGPATAKBO NANG MAS MAHUSAY NA MALIIT NA NEGOSYO

homer nievera

KUMUSTA, ka-negosyo? Unti-unti nang bumubukas muli ang ekonomiya natin dahil sa pagbaba sa Alert Level 3. Ngunit mataas pa rin kahit paano ang kaso ng mga may COVID-19 kaya huwag pa ring pakampante, ok?

Ang pagpapatakbo ng isang maliit na negosyo ay hindi para sa mahina ang puso. Sa pagitan ng pag-file ng mga buwis, pagkuha ng mga empleyado, pamamahala sa mga relasyon sa kliyente, at produksiyon, sapat na para mabaliw nang kaunti ang pinakamagaling na tao. Sa kabutihang palad, may mga paraan upang gawing mas madali ang pagpapatakbo ng isang maliit na negosyo. Ito ang laman ng ating pitak sa araw na ito, Ang mga istratehiyang ito ay nagpapabuti sa kahusayan at nakatutulong na lumikha ng isang mas produktibong kompanya. O, tara na!

#1 Italaga ang maliliit na bagay

May hangganan ang bilang ng mga oras sa isang araw. Anuman ang iyong kakayahan sa intelektwal at etika sa trabaho, palagi kang magkakaroon ng isang bagay na maaari kang magtrabaho. Karamihan sa mga maliliit na may-ari ng negosyo ay nahihirapan sa delegasyon dahil sila ay mga nakagawian na gumagawa. Kahit na mag-delegate ang mga may-ari ng negosyong ito, pinamamahalaan nila ang mga gawain, na tinatalo ang layunin ng pag-delegate nang buo. Upang mapatakbo ang iyong negosyo nang mas mahusay, dapat kang magtalaga. Maglaan ng oras upang matutunan ang mga kalakasan at kahinaan ng iyong mga empleyado upang mas epektibo kang makapagtalaga. Ilagay ang mga dapat pang tsek at pang-balanse upang masubaybayan mo ang mga proseso sa simula at ma-relax ang kontrol sa paglipas ng panahon. Panghuli, magtiwala sa iyong koponan o team na gampanan ang kanilang mga tungkulin. Ang delegasyon ay naglalagay ng pananagutan sa iyong koponan at makatutulong sa kanila namaging mas mamuhunan sa tagumpay ng iyong negosyo.

#2 I-automate ang mga proseso at daloy ng trabaho

Ang mga maliliit na negosyo ay madalas na nababagabag sa mga paulit-ulit na gawain. Malamang na maaari mong i-automate ang marami sa iyong madalas na mga gawain. Maraming maliliit na negosyo ang natatakot sa automation dahil sa paunang gastos o epekto nito sa mga trabaho ng empleyado. Gayunpaman, ang pag-automate ng mga paulit-ulit na hakbang sa iyong proseso ng pagbebenta, produksiyon, o pamamahagi ay maaaring magpapataas sa iyong bottom line at makapagbigay ng kalayaan sa iyong mga empleyado na magtrabaho sa iba, mas kritikal na mga lugar. Ang isang lugar ng maliit na negosyo na madaling ma-automate ay ang digital marketing.  Halimbawa, ang mga tipikal na digital marketing na sistema na gumagamit ng mga tipo ng content para humimok ng mga email lead, na sinusundan ng mga automated na email, retargeting batay sa mga aksiyon at PR outreach para sa higit na sakop ng target mong mamimili. Ang tanging mano-manong hakbang ay ang paglikha ng nilalaman; lahat ng iba pa ay awtomatiko.

#3 Pagsama-samahin ang mga gawain at manatiling nakatutok

Napatunayan ng mga siyentipiko na mas produktibo ka kapag nakatuon ka, sa mahabang panahon, sa pagkumpleto ng isang gawain sa halip na maraming nakagagambalang aktibidad at gawain. Ang isang madaling paraan para sa mga may-ari ng maliliit na negosyo upang magawa ang diskarteng ito ay sa pamamagitan ng pagsasama-sama, o pag-batch, ng mga gawain na nangangailangan ng mga katulad na proseso. Halimbawa, isaalang-alang ang pagharang sa unang bahagi ng iyong umaga upang ganap na magtrabaho sa iyong email at mga sulat para sa araw. Maaaring ito ay mga email sa pagbebenta, mga follow-up, mga mensahe sa relasyon ng kliyente, HR o anumang iba pang mga thread ng komunikasyon sa departamento. Sa halip na gumawa ng mga email sa pagbebenta sa umaga at mga serbisyo ng kliyente sa susunod na araw, ang pagtatrabaho sa lahat ng iyong mga gawain sa email nang sabay-sabay ay makatitipid sa iyo ng oras.

#4 Maligayang ­pagdating sa pagbabago

Ang kasiyahan sa lugar ng trabaho ay isang epidemya na maaaring kumalat na parang apoy. Maaari itong maging partikular na mapanganib kung ito ay nasa itaas-pababa. Bilang isang maliit na may-ari ng negosyo, kinakatawan mo ang tunay na anyo ng kultura ng iyong kompanya. Kung hindi ka handang baguhin ang iyong mga proseso, ideya, produkto, marketing o anumang iba pang aspeto ng iyong negosyo, hindi mo rin maasahan na tatanggapin ng iyong mga empleyado ang pagbabago. Ang pagiging handa na gumawa ng mga pagbabago ay isang pangangailangan. Ang mga ‘di gumagalaw na negosyo ay tila mahuhulog sa tabi ng daan kapag hinamon ng ibang mga kompanya, mga uso sa ekonomiya o mga pagbabago sa mga hinihingi ng kostumer.  Si Chuck Leavell, co-founder ng Mother Nature Network sa Amerika, ay nagsabi na ang kanyang pinakamalaking tip para sa kahusayan sa maliit na negosyo ay ang “maghanda para sa pagbabago upang pagdating nito, maaari kang umangkop sa mabilisan.” Tama nga naman.

#5 Gumamit ng mga tools na teknolohikal

Ang isang mabilis na paraan upang mapataas ang kahusayan ng iyong maliit na negosyo ay ang  samantalahin ang teknolohiya at mga tool na ginawa para partikular na malutas ang mga problema sa pagiging produktibo. Ang ilang sikat na tool na makatutulong sa iyong maliit na negosyo ay kinabibilangan ng Calendly, Quickbooks, Xero, at iba pa.

Konklusyon

Sa pangkalahatan, ang maliit mong Negosyo ay kayang makipagsabayan sa malalaking kompanya kung gagamit ka ng teknolohiya na siya rin namang ginagamit din nila. Marami namang katapat na mas mura o libre. Ang mas mahalaga, maging masinop sa badyet at siguruhing ‘di ka nahuhuli sa uso. Sa lahat ng bagay, magdasal at manalig sa Diyos.

vvv

Si Homer ay makokontak sa email na [email protected].

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