FORTY-FYING THE FUTURE

ISUZU GEN CARS

After forty years of staying dynamic and strong  in the automobile industry, there is no stopping Isuzu Gencars in soaring through higher level of competency and breaking new grounds in providing excellent service to the consumers.

As it celebrates four decades of car dealership,  Isuzu Gencars  stays firmly on track in its expansion course. It has grown into a network of seven branches around Luzon consistently proving to be a reliable partner of Isuzu Philippines Corporation (IPC) in providing vehicles of high dependability and quality after-sales service to the public.

No less than the President of Isuzu Philippines Corporation (IPC), Mr. Hajime Koso, lauded the relentless effort of Isuzu Gencars saying that it truly stands out from all the other dealers as far as its comprehensive expansion program is concerned.

GENCARS@40The past two years saw it opening up two new branches:  Isuzu Gencars Santa Rosa kicked off in late 2017 as the dealership’s seventh branch, and Isuzu Gencars Batangas City opened in 2016 as the sixth branch.

Isuzu Gencars Santa Rosa had a very promising beginning. No less than the president of Isuzu Motors Ltd., Masanori Katayama, was on hand to witness its soft opening on September 27, 2017 along with Mr. Kozo.

Isuzu Gencars Santa Rosa is located along the Santa Rosa-Tagaytay Road in Barangay Pulong Santa Cruz, City of Santa Rosa.

Isuzu Gencars Batangas City, on the other hand, opened in August 2016 at the Grand Terminal Complex on Diversion Road, Barangay Alangilan, Batangas City. The place is known as Automotive Row in Batangas City for being the home of several major automotive vehicle manufacturers.

These two latest branches carry forward the company’s expansion in the fast developing and progressive Cities of Batangas and Santa Rosa as well as other growth centers in the dynamic Southern Tagalog region.

Isuzu Gencars was founded by the late Ambassador Antonio L. Cabangon Chua on October 16, 1978, with the first dealership, Isuzu Gencars Makati, located on a one-hectare property housing a spacious Isuzu vehicle showroom, and a Five (5)-Star service shop at the corner of Chino Roces Avenue (formerly Pasong Tamo) and De La Rosa Street in Makati City.

Following the opening of its maiden branch in Makati, Isuzu Gencars opened up its second dealership in 1996, Isuzu Gencars Batangas,  in barangay San Roque, Sto. Tomas, Batangas.

Isuzu Gencars San Pablo, Inc., the company’s third outlet, started its operations on November 17, 2000. It is located along Colago Avenue, San Pablo City, Laguna. This third dealership caters to the brandnew vehicle requirements as well as the vehicle service needs of Isuzu vehicle owners in Laguna, Quezon Province and the Bicol Region.

Its fourth outlet, Isuzu Gencars Legazpi, opened on July 17, 2006 at J. P. Rizal Street, Legazpi City, Albay, and its fifth outlet, Gencars Naga, on August 8, 2008 at Maharlika Highway, Pili, Camarines Sur.

Both Legazpi City and Naga City outlets serve the motoring needs of major establishments in Bicolandia that require an improved mode of transport with modern facilities for after-sales service and parts.

Besides opening up new outlets, Isuzu Gencars has been expanding existing ones. From 1,100 square meters, Isuzu Gencars San Pablo now occupies a 2,100-sqm lot, while Isuzu Gencars Naga has expanded from 1,900 sqm to 3,600 sqm

In Metro Manila, Gencars has acquired a 700 sqm lot in Bangkal, Makati City, where it now operates a  stockyard that can accommodate more than 50 new vehicles.

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