Hotel Sogo Celebrates Its 29th Anniversary with a Call to Continue Serving with “Pagmamalasakit” (Hotel Sogo Celebrates 29 years of Resilience & Commitment to Excellence)

Hotel Sogo management and employees gathered together in a heart-warming occasion to celebrate its 29th Founding Anniversary in the evening of June 16 in Eurotel, North Edsa. For the first time, after two years, this year’s “Masipag” Employee and Loyalty awardees went up to the stage to receive their recognition, and CEO Reynaldo M. Malaca personally delivered his inspirational message to employees.

In his speech, Mr. Malaca congratulated everyone for surviving the COVID-19 as individuals and as a company. “Aside from congratulating ourselves, let us be proud na sa kabila ng mga setbacks na dinulot ng nasabing pandemya, while many companies closed operations, tayo, kasama kayong lahat, ay matagumpay pa ding nakapagpadagadag ng bagong limang branches during the pandemic at na-reopen pa natin ang Hotel Sogo Malate”, he went on to say with a sense of pride and gratefulness.

On its 29th year, Hotel Sogo remains resilient and steadfast amidst the pandemic’s challenges by not only providing excellent service to clients but also expanding its branch network to a total of 46 as of this year and extending augmented charity efforts to various communities nationwide through its Corporate Social Responsibility program, “Sogo Cares.”

The anniversary celebration also served as a venue for Hotel Sogo management to acknowledge and express its gratitude for the contributions of the employees to the company, all these years. A total of 176 loyalty awardees were honored and accorded with cash incentives during the event. “Sa totoo naman, wala namang sikreto sa pagtagal sa trabaho. Ang importante, mahalin ang trabaho natin, maging masipag, masaya at ‘wag makakalimot sa Panginoon”, Rico E. Masinas of Hotel Sogo, Pasay Rotonda, the 25-year Service Awardee, said in his short message.

Indeed, Hotel Sogo recognizes employees’ hard work as one of the keys to its unprecedented success, so much so that every year the management meticulously chooses deserving personnel for the “Masipag” Employee of the Year Award. Recipients of this prestigious and most-coveted accolade are: Ruffa Empamanao (Front Office, Cash & Property Management and Food & Beverage Category) and Adela Masinas (Front Office, Cash & Property Management, Food & Beverage and Corporate Category) for the year 2020; Arlene Tadera (Housekeeping, Repairs & Maintenance) and Aileen De Guzman (Front Office, Cash & Property Management, Food & Beverage and Corporate Category) for the year 2021.

CEO Malaca took the opportunity to urge the employees to continue to dream with God’s guidance and not just be content with less than what they deserve. He reminded everybody of the lessons of the pandemic and to use these as guiding principles even in the absence of a crisis. Hotel Sogo’s distinction in the industry lies in its service, with the value of “pagmamalasakit”, not only to its guests but to all clients it serves. The company strongly believes that it is this unique kind of service that will lead the company to achieve the massive but realistic goal of 100 branches.